Tuesday, June 15, 2010

Website Design: Maya Knitwear


Knitwear Designer's Website. Maya Neighbour designs sensuous, feminine cashmere knitwear found in boutiques and upscale department stores. When the time came for her to do a website, she hired me to project the image she wanted to depict. Maya is the type of person who really pays attention to detail, so we decided that showing the elements of her collections would highlight her fastidiousness—so added the elements of the metal tag, zippers, and other touches that embellished her designs. We themed the mathematics of flora and tied it in with her knit patterns. Each season had its collection shot on mannequins, so as not to detract from the sweaters themselves, and, of course, to save money. The top photo shows the final page as it appeared on the site. As you clicked on the menu below, the section would jump up. The series of 4 photos shows my original presentation from the top: the site opened with a close-up of a knit pattern and sweater of the season, the about page, the season's collection with archived previous collections, and the contact page. Click on the images to enlarge.