This series of ads was presented as part of an ad campaign to showcase a bottled water whose alkaline PH level was naturally higher than other waters. Since high alkalinity is associated with weight loss, I wanted to show women who were slim and fitness-oriented in a water environment. I managed to find these excellent stock photos, and added the graphic of dots going from yellow to dark blue. The graphic alluded to the company's test strip you could use to determine your body's alkalinity, depending on what color it matched on the scale. Unfortunately, these ads never ran, but remain a favorite of mine! Click on images to enlarge.
